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I M P A C T

How our real

science tech impacts the world today.

No-one has ever studied the human body to determine how it changes methodically and created a science and tech platform to fix the broken pieces of garment industries.

Join us in shaping the future of fashion where every individual is celebrated, and clothing is crafted to fit, making a positive impact on both style and sustainability.

Social

Just ask women how they feel about apparel fit. Even random conversations reveal a problem for most women that are not the size and shape of fashion fit models.

How our Science-Tech impacts the 

world today.

Join us in shaping the future of fashion where every individual is celebrated, and clothing is crafted to fit, making a positive impact on both style and sustainability.

Just ask women how they feel about apparel fit. Even random conversations reveal a problem for most women that are not the size and shape of fashion fit models.

Social

During our team's beta tests, an impressive one-third of women returned for more garments with our custom-like  fit, expressing a desire for anything else we could produce. This overwhelming response highlights the value and satisfaction our approach brings to women seeking clothing that not only fits perfectly but also aligns with their unique preferences. 

 

Consumer

In a fashion landscape emphasizing reusability, recycling, and new materials, a critical aspect often overlooked is the next generation of clothing creation. Apparel Genetics is dedicated to addressing the major issues of our time—embracing diversity, elevating size inclusivity, and significantly reducing fit-related returns.

In the circularity chart shown here used by the fashion industry, no one is addressing the $250B apparel returns problem. 

Industry

Cricket and Natasha's journey have captivated the media's genuine interest, despite being ahead of our time. Our story has resonated, resulting in over 50 million major media impressions.

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Press

Apparel Genetics proudly aligns with all UN mandates for responsibility set for 2030. By eliminating fit-related returns over time, we actively contribute to reducing waste caused by overproduction through accurate predictive planning. 

Environmental

The average size in USA is 16 compared to size 8 in 1950.

 

Body dysmorphia often stems from sizism, where women experience negative feelings about themselves when they struggle to find clothes that fit. We strive to change this narrative by providing inclusive and personalized options, fostering a positive and empowering experience for all women.

Health

Consumer

During our team's beta tests, an impressive one-third of women returned for more garments with our custom-like  fit, expressing a desire for anything else we could produce. This overwhelming response highlights the value and satisfaction our approach brings to women seeking clothing that not only fits perfectly but also aligns with their unique preferences. 

In the circularity chart shown here used by the fashion industry, no one is addressing the $250 billion apparel fit-related returns problem. 

Industry

In a fashion landscape emphasizing reusability, recycling, and new materials, a critical aspect often overlooked is the next generation of clothing creation and fit returns. Apparel Genetics is dedicated to addressing the major issues of our time—embracing diversity, elevating size inclusivity, and significantly reducing fit-related returns.

Media

Cricket and Natasha's journey has captivated the media's genuine interest, despite being ahead of our time. Our story has resonated, resulting in over 50 million major media impressions.

Environmental

Apparel Genetics proudly aligns with all UN mandates for responsibility set for 2030. By eliminating fit-related returns over time, we actively contribute to reducing waste caused by overproduction through accurate predictive planning. 

Apparel waste today in the Chilean desert.

Health

Body dysmorphia often stems from sizism, where women experience negative feelings about themselves when they struggle to find clothes that fit. We strive to change this narrative by providing inclusive and personalized options, fostering a positive and empowering experience for all women.

The average size in USA is 16 compared to size 8 in 1950.

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